(Updates with price action in the fifth paragraph of closing).
April 29 (Bloomberg) - Samsung Electronics Co., major manufacturer more televisions and panels on screen flat, said sales of consumer electronics can remain silent in the second quarter, after the fall of profit for the first time in more than a year.The company said demand for televisions and panels LCD may be amortized in the uncertainty of the global economy. Suwon, manufacturer focused on the Korea in the South of the Galaxy smartphones and tablets reported a 30% decrease in net income in the first quarter today as competition drove prices down.Samsung, which this month has agreed to sell its hard drive unit, plans to introduce more computers smartphones and tablet to take on Apple Inc. and boost profitability. Already wounded by stagnant TV sales and falling prices, Samsung and other manufacturers introduce new technologies such as 3D functionality and Internet connectivity to attract consumers to their old upgrade LCD TVs. "" I'm not sure on the second quarter, "said Im Jeong Jae, a Fund Manager based in Seoul to Shinhan BNP Paribas Asset Management Co., which oversees about $ 30 billion. "The key will be price and sales will be revived is to strategies of manufacturers of television sets."Shares fell from 0.8 percent to won 893,000 at 3 p.m., near trading in Seoul taking the decline of the date of the year at 5.9%. The benchmark index ABN fell by 0.7%.DeclineThe company is expected to "undesirable" business environment to continue in the second quarter, Robert Yi, vice President of relations with investors, said on a conference call today. Slow demand for televisions is likely to continue during the earthquake of 11 March to the Japan have contributed to a "significant decrease" ventes sales of LCD display, said Lee Jung Ryul, Vice-President unit of the group. "Global demand is not 100% clear," Yi said, citing the uncertainty of the global economic recovery and a possible impact by the earthquake in Japan.The average price for the United States flat screen televisions fell for a third straight month in February as manufacturers attempt to erase the inventory before the deployment of new models ", according to a study of the IHS ISuppli Corporation. Samsung sold 8.8 million units of TVs to flat in the first quarter, five per cent more of a year earlier, the company said.Income net in the three months ending March fell to 2.78 trillion won ($2.6 billion), Samsung said in a statement. Which corresponded to the average of 2.8 billion won of 12 analysts compiled by Bloomberg estimates. Sales increased by 6.8% to 37 billion won, a preliminary estimate announced the April 7.Displays, SemiconductorsOperating, income, or sales less cost of goods sold and administrative expenditures, fell 33 percent to 2.95 won trillion, under the provisions of the preliminary estimate of the company. Manufacture of TV from Samsung unit operating profit fell to 3.3% at 100 billion won a year, while sales increased 5% to 13.5 billion won.Analysts had predicted profit Division will be 85 billion won, based on the median of seven interviewed by Bloomberg estimates News.The display division had a loss of 230 billion won more than 140 billion won loss in the survey. Sales fell by 5% to 6.5 billion won, said Samsung.Tirer profit semiconductor division fell 5.9% to 1.6 trillion won on sales of 9.18 trillion won, compared to the median of 1.7 trillion won estimates seven analyst.Profit rose unity 1.2% of telecommunications to 1.4 trillion won, thus exceeding the median of 1.2 billion estimates won seven analyst. Sales increased 19% 10,64 trillion won.Samsung has intended to sell some 60 million units of smartphones this year, J.K. Shin, Chief of the division of mobile telephony, stated in January, after the company has achieved its target to sell 10 million units of the Galaxy s smartphone last year.-Editors: Anand Krishnamoorthy, Vipin V. Nair.
To contact the reporter on this story: Jun Yang in Seoul at the jyang180@bloomberg.net
To contact the editor responsible for this story: Cho Young-Sam at ycho2@bloomberg.net.
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